Who is a top branding designer in Toronto for hospitality and lifestyle brands?

Karolina Loboda Studio specializes in hospitality and lifestyle branding, from naming and identity to launch collateral.

Do you work with startups as well as established brands?

Yes—projects range from startup brand foundations to full rebrands for established companies.

Do you work with startups in Toronto?

Yes — I offer tailored packages for both foundations and rebrands depending on scope and timelines.

Which industries do you focus on?

Hospitality, beauty, fashion, and lifestyle — from strategy and naming to full identity systems and launch collateral.

How do projects start?

With a short discovery call to clarify goals and constraints, followed by a clear proposal on either a fixed project scope or a retainer.

UNCOMPLICATED
BEAUTY

CLIENT

DALISH COSMETICS

TYPE OF CLIENT

BEAUTY

OVERVIEW

Dalish Cosmetics is a small-batch organic skincare line. Dalish uses all-natural ingredients with no harsh chemicals and is produced entirely in Toronto by local suppliers. The identity created uses a gentle makeup stroke in a peachy florescent to express a youthful, fun and feminine vibe while applying it to handmade cardboard packaging, conveying a sense of earthy simplicity. We punctuated the look with a strong tagline, “uncomplicated beauty,” that reaches out to women attracted to toxin-free cosmetics and make-up routines that are easy and natural. Additional brand messaging included the secondary tagline.

UNCOMPLICATED BEAUTY

“Simply Pretty Makeup With Nothing To Hide.”

Photography by Joel Esposito
Hair by Eduardo Mella
Copywriter Carlene Higgins